Where a buyer stated a budget, it sat on top of the median ask. The Submariner No-Date 124060 has a $13,000 target against a $12,750 median ask, and the Starbucks (126610LV) has $14,800 against $14,825. On the supply side, Datejust 41 references account for 52 priced listings.
Covers 24 hours through October 17, 2026.
The short version: Submariner sellers priced near $12,750 to $14,825 are meeting buyers where they already are, so there is little reason to chase with a cut. Datejust 41 sellers have the most competition.
Rolex Submariner asks vs buyer budgets
The two references with a stated budget are both Submariners, and both are essentially at ask. The Submariner No-Date 124060 has a $13,000 target against a $12,750 median ask across 12 listings, so the buyer is 2 percent above the median. Only 5 of 10 listings there are full set, which leaves room for a full set to command the upper end of the range.
The Starbucks (126610LV) is flatter still: a $14,800 target against a $14,825 median ask on 8 listings, 5 of them full set. The ask range is tight at $14,312 to $15,150. Sellers in that band are not reaching.
The Submariner Date 126610LN sits at a $13,300 median ask, with 12 listings clustered between $13,100 and $13,525. Only 5 of 9 are watch+card, so check what is included before comparing it to the Starbucks.
| Model | Median ask | Ask range | Listings | Full set |
|---|---|---|---|---|
| Rolex Datejust 41 126334 | $15,000 | $13,538 to $15,500 | 20 | 10/16 watch+card |
| Rolex Datejust 41 126300 | $9,750 | $8,950 to $10,700 | 18 | 11/11 full set |
| Rolex GMT-Master II “Batgirl” 126710BLNR | $18,100 | $17,425 to $18,350 | 15 | 6/10 full set |
| Rolex Sky-Dweller 336934 | $23,950 | $22,750 to $24,800 | 15 | 11/14 watch+card |
| Rolex Datejust 41 126333 | $17,525 | $17,000 to $19,600 | 14 | 8/11 full set |
| Tudor Black Bay Chrono 79360N | $4,950 | $4,500 to $4,950 | 13 | 12/13 full set |
| Rolex Submariner Date 126610LN | $13,300 | $13,100 to $13,525 | 12 | 5/9 watch+card |
| Rolex Datejust 31 278274 | $13,100 | $12,138 to $15,025 | 12 | 11/12 full set |
| Rolex Submariner No-Date 124060 | $12,750 | $12,112 to $13,200 | 12 | 5/10 full set |
| Rolex GMT-Master II 116710LN | $12,800 | $12,500 to $12,850 | 12 | 9/9 full set |
| Rolex Oyster Perpetual 41 134300 | $10,250 | $10,000 to $10,897 | 9 | mixed |
| Rolex Submariner Date “Starbucks” 126610LV | $14,825 | $14,312 to $15,150 | 8 | 5/8 full set |
Datejust 41 supply and where asks are stretched
The Datejust 41 126334 is the most mentioned reference at 22 mentions, with 20 listings at a $15,000 median ask. Only 10 of 16 with a stated set are watch+card, so many of those are without a box. The 126300 follows with 19 mentions and 18 listings at $9,750, and all 11 with a stated set are full set. The 126333 has 14 listings at $17,525, 8 of 11 full set.
Ask ranges are wide on the Datejust. The 126333 runs from $17,000 to $19,600 at the quartiles, and the 126300 from $8,950 to $10,700. The Datejust 31 278274 is wider still, $12,138 to $15,025 around a $13,100 median, with 11 of 12 full set. Where the range is that loose, the top-end asks are the ones likely to sit.
By contrast, the GMT-Master II 116710LN is tightly packed. All 9 of 9 are full set, and the quartiles are $12,500 and $12,850 around a $12,800 median. The Batgirl (126710BLNR) has 15 listings at an $18,100 median, but only 6 of 10 are full set.
What buyers are chasing: Rolex sport models and Patek complications
Rolex took 690 brand mentions, against 64 for Patek Philippe, 50 for Audemars Piguet, and 44 each for Tudor and Omega. The wanted list leans Rolex sport: Submariner Date 126610LV, Submariner No-Date 124060, Explorer II 16570 and 226570, and Daytona 116509 and 126518LN. Datejust 41 126334 and 126300 and the Sky-Dweller 336934 are wanted too, and they are also among the most listed.
Outside Rolex, buyers are asking for Patek 5980, 5990, 5930G and 4864J, plus the Tudor Black Bay Chrono 79360N and Grand Seiko SLGB025. The Black Bay Chrono has 13 listings at a $4,950 median ask, 12 of 13 full set, and a $4,500 lower quartile. That is a sensible entry point for anyone who wants a full set under $5k.
Overall there were 23 WTB posts and 38 dealer-sourcing posts. The Sky-Dweller 336934 has 15 listings at a $23,950 median, 11 of 14 watch+card.
Patek Philippe asks at the top of the market
The highest ask was a Patek Philippe Nautilus 5976 at $565,000. A Nautilus 5990/1R full set was listed at $278,000. The 5270/1R full set is at $159,000 after a cut from $172,500, about 8 percent.
Trade interest is steady: about 160 post-listings mention trades and only 5 say no trades. Six distinct watches were marked sold. The overall median ask across 785 priced listings was $15,000.
The tightest pricing is on the Submariners and the 116710LN. Buyers have more leverage where ask ranges are wide.
How we read the market: figures come from for-sale and wanted-to-buy posts in the buy and sell groups we follow during the period shown. Medians use posts with a stated price or budget, and the same watch can appear in more than one group. This is a read on the market, not an appraisal, price quote or financial advice.
Photo by Sahil Chopra on Unsplash.
